Rock the Locks is a music festival based in Umatilla, Oregon, bringing national and regional artists to a riverside stage. I was brought in to redesign the event’s website and support the launch of a new digital campaign that would help drive awareness and ticket sales. I led the website redesign using Elementor, focusing on improving usability and visual cohesion across the site. I restructured the homepage, built new band profile pages with updated media and bios, and revamped the ticketing page for smoother user flow and mobile responsiveness.